Accessibility is important. No matter what type of information or channel you choose to communicate it through you always aim to reach as many people as possible. To comply with standards and recommendations is therefore always a good idea.
However, accessibility is multifaceted, thus there are many aspects to take in account when creating a sendout, which in combination may affect its accessibility:
Note: With regard to e-mail marketing it is a difficult task to achieve accessibility due to the fact that not all e-mail programs comply to standards.
An e-mail sendout which meet accessibility
requirements and work in an e-mail program does not always work in
another. Depending on the availability requirements you have as a company or
organization you can be forced to compromise between accessibility
and layout when designing your sendouts.
For many years, in a changing industry, we have helped customers finding the balance between accessibility standards such as WCAG, business requirements for accessibility and what is practically possible to achieve when it comes to e-mail marketing.
To make it easy we offer three levels of accessibility:
To create a design that fits all groups of users is becoming
increasingly important - commercials web operators,
IT-consultants and laymen - are beginning to see the importance
of what many governments agencies - and we - have worked with
for a long time.
Do you have accessibility requirements for your sendouts?
Please contact us and we will be happy to explain how accessible you can get your sendouts.
Fill out the form below and we will contact you and tell you more about IdRelay.